Martha Leonardis is the CEO and Founder of NewCo, an international networking boutique and a leading authority in relationship strategies. With over 20 years of experience in the financial market, Martha has established herself as a prominent voice in fostering meaningful connections and driving impactful initiatives.

As the creator of the movement and podcast “A Arte de se Relacionar”, she has attracted top CEOs across Brazil, while her role as a columnist for Exame Magazine further cements her expertise in relationship-building strategies.

Prior to founding NewCo, Martha spent 14 years as a partner at BTG Pactual, where she served as Chief of Staff to the bank’s Chairman, Global Head of Social Responsibility and Events.

In 2020, she conceived and led the social program BTG Soma, accelerating over 70 NGOs in Brazil. The following year, she launched an exclusive networking program that has become a benchmark in the field.

Martha is also a board member of BRIL (Brazil-Israel Chamber of Commerce) and holds a degree in Law along with an LLM in Finance and Capital Markets from INSPER. Her accolades include the Female Leadership Award by Grupo Voto (2023), the Exponential Women Award by Esfera, and recognition as a Leader in Social Responsibility by Money Report (2024).

Notably, she led the branch in Brazil of the international Abraham Path Initiative in 2008, promoting cultural exchange and tourism across regions. Martha’s vision and dedication have positioned her as a trailblazer in global networking and relationship strategies.